How a $100 Bet Made $1 Billion

December 01, 2024

How a $100 Bet Made $1 Billion

Not every success story begins with a million-dollar deal. Sometimes, it starts with a $100 bet and a vision for the future.

What’s worth knowing today:

  • The $100 Bet: How Howard Schultz turned a tiny coffee chain into Starbucks.

  • Success Lessons: What his journey teaches us about spotting opportunities.

  • Your Next Move: Actionable steps to start building your own empire.

@refinedmoney

The Story of Howard Schultz

In 1987, Howard Schultz worked for a small coffee company. He dreamed of transforming Starbucks into a high-end coffee experience inspired by Italian culture. But the company’s owners weren’t interested.

Schultz didn’t give up. He started his own company, raised $3.8 million, and bought Starbucks. Today, it’s a $35 billion empire with over 35,000 locations.

The lesson? Schultz started with a small bet and a vision, proving that persistence and strategic risks can create massive success.

Actionable Insight

Here’s what you can learn:

  1. Find the Gap: Look for opportunities no one else sees.

  2. Bet Small, Dream Big: Even small beginnings can lead to massive success.

  3. Stay Focused: Success comes from consistent effort over time.

What’s one “bet” you can make today to start your journey?

What else

Here’s what’s making waves in the world of money and business:

  • Apple’s Quiet Venture: The tech giant is reportedly entering the AI race with a $1B annual budget for generative AI research.

  • Luxury Stocks Surge: Shares in brands like LVMH and Hermès hit all-time highs as global luxury demand soars.

  • Oil Prices Spike: A sudden cut in production by OPEC+ sends crude oil prices above $90 per barrel, impacting global markets.

  • Startup Spotlight: A fintech startup raises $200M to revolutionize small business lending.

Stay focused,

Elias Vane
Old Money Journal.